Peace tag recently received insight into the cell phone buyback industry while chatting with Erick of Zing Marketing.
Erick gave us sort of a “pre-release teaser” of a company that will be opening in a just a few short weeks that is called EZ Sell My Phone. EZ Sell My Phone (aka EZ Sell) has gone by a few names already and started as “iBuy Nashville” and moved on to the name “Sell iPhone“.
EZ Sell has taken on the iPhone niche and fully intends to dominate the marketplace. According to Erick, they’re the fastest growing cell phone buyback company in the US. He says the secret to their success is primarily niche marketing. Both Erick and the CEO of EZ Sell are professional marketers and plan to use their success and experience in marketing to their advantage in becoming the number one iPhone buyback company in the country.
Cell Phone Buyback
The concept of cell phone buyback is not necessarily new (except for the fact that it applies to a technology that hasn’t been around very long). The basis on which it’s foundation rests is that you’re taking a product that has a specific value in one area, and re-sell it in another market where it is much more valuable.
An example of this is with people who go to thrift stores and re-sell items on eBay and Amazon for much more.
Another example is people who purchase luxury vehicles in one city so that it can be sold in another city where people would pay much more for the car.
The concept has been around for a long time, but as new technology develops, the potential expands.
In the case of cell phone buybacks, Brian and his team at EZ Sell are taking iPhones of all different types and re-selling them to companies or even countries where that phone would be considered much more valuable.
While speaking with Erick, he said that EZ Sell takes damaged, broken and used iPhones of all types. He said even water damaged iPhones are taken, and cash payment is usually made within 48 hours.
Aside from Erick and Brian’s marketing expertise, EZ Sell claims to have some of the best rates available online, which is one of the primary appeals that they intend to use in marketing the website.
iPhone Buyback Competition
The question came up as to whether or not a new company could really emerge in the marketplace with the amount of heavy competition in the industry. Erick assured us that he and Brian have made plans for this and although it will take time, they fully intend to emerge as the largest iPhone buyback company in the country.
We look forward to hearing more about the success of EZ Sell My Phone as things develop. The estimated release of their website will be before January 2016.
You can take a look at their website when it’s released by clicking here.
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